Sutter Health, Eden Medical Center

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SMCCV Social Media Program Wins Award for Excellence in New Communications

by Cassandra Clark, Project Communications Director Sutter Medical Center Castro Valley is still under construction, but it is already earning international recognition. The project’s social media program is the winner of the 2009 Society for New Communications Research (SNCR) Excellence in New Communications Award for External Communications & Communities in the Nonprofit Division. The honors were shared with developers Creative Sage/Cathryn Hrudicka & Associates and G2 Communications, Inc., social media strategy and communications consultants. The award winners were announced at the 4th Annual ...
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Sutter Health, Eden Medical Center Launch Online Outreach

Wednesday, January 28th, 2009 | No Comment Yet
Posted in News Room
Reposted from BusinessWeek Originally posted: Knight Ridder/Tribune 01/07/2009 9:06 PM ET [in The Daily Review, Hayward, Calif., by Kristofer Noceda] Jan. 7 — CASTRO VALLEY — Don't be alarmed if that "new friend" request on Facebook comes from Sutter Health and Eden Medical Center. But no "pokes" here. It's all part of an online outreach program to promote their plans for a new hospital to replace the aging Eden Medical Center. Officials are touting their efforts to delve into social networking sites ...
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Eden’s New Blog Gives Castro Valley Its Say on New Hospital

Wednesday, January 28th, 2009 | No Comment Yet
Posted in News Room
Reposted from the Castro Valley Forum By Robert Souza : 1/13/09 Eden Medical Center officials have launched an online “blog” to engage the community in a conversation about the new $400-million Sutter Medical Center Castro Valley. “We want our patients, employees, volunteers and the community to have a voice in the future of their hospital,” said George Bischalaney, President and CEO of Eden. “The design and technology planned for the new hospital will make it an extraordinary resource for the community and a ...
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Sutter Health, Eden Medical Center Launch Online Outreach

Friday, January 9th, 2009 | No Comment Yet
Posted in News Room
Reposted from The Daily Review By Kristofer Noceda CASTRO VALLEY — Don't be alarmed if that "new friend" request on Facebook comes from Sutter Health and Eden Medical Center. But no "pokes" here. It's all part of an online outreach program to promote their plans for a new hospital to replace the aging Eden Medical Center. Officials are touting their efforts to delve into social networking sites as a first for such a project. "It's an adventure and sort of uncharted territory in many ...
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Sutter Health Launches Unprecedented Social Media Outreach Program for New Hospital in Castro Valley

Tuesday, January 6th, 2009 | No Comment Yet
Posted in News Room
FOR IMMEDIATE RELEASE Contacts: Cassandra Phelps Clark Project Communications Director Sutter Medical Center Castro Valley Cell: (510) 305-6262 Contact Cassandra by email Cathryn Hrudicka Shelly Gordon Social Media Consultants Contact Cathryn by email Call: (510) 845-5510 Contact Shelly by email   Sutter Health Launches Unprecedented Social Media Program for New Hospital in Castro Valley Health Care Provider Uses Web 2.0 to Foster Talks Between Community, Architects & Construction Team CASTRO VALLEY, CA. – January 6, 2008 – As Sutter Health and Eden Medical Center advance their plans to build a new hospital called Sutter ...
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Learn about the New Hospital, and Let Us Hear from You—We’re Here to Listen!

[caption id="attachment_366" align="alignnone" width="241" caption="Neighbors and Community Members at October 22, 2008 Launch Event"][/caption] By Cassandra Clark, Project Communications Director On October 22, 2008, we invited the community—and particularly the neighbors—around Eden Medical Center to come to the hospital to learn about the new Sutter Medical Center Castro Valley project. We had representatives from the hospital, Devenney Group (the architectural team), Sutter Health, the social media team, and others available to meet our neighbors, hear their feedback and answer their questions. We'll ...
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Welcome to our New Blog!

We have launched a Social Media outreach program, using the Web to keep you informed about our progress in building the new Sutter Medical Center Castro Valley, a Sutter Health affiliate, which will eventually replace Eden Medical Center; and we want to provide you with a forum to interact with us so we can address your questions and concerns. Our blog will serve as your Internet “headquarters,” where you can find updated information and links to our main Eden ...
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  • Welcome To Our Blog

    We have launched a Social Media outreach program, using the Web to keep you informed about our progress in building the new Sutter Medical Center Castro Valley, a Sutter Health affiliate, which will eventually replace Eden Medical Center. We want to provide you with a forum to interact with us so we can address your questions and concerns.

    Our blog will serve as your Internet "headquarters," where you can find updated information, plus you'll find links to other popular online social networks (see below), where we have started groups and online communities for further discussion about the new medical center.

    We hope you'll subscribe by email or RSS feed. Please go to the "Subscribe by Email" box or the orange RSS icon above. The blog will be updated frequently.

    We look forward to hearing from you and starting a conversation! Please feel free to comment at the bottom of any of the posts. We will respond.

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